At the conference “AI in the Pharmacy: A Revolution in Practices,” Jean-François Magne, Event director , presented practical applications of artificial intelligence in the day-to-day work of pharmacy teams. 

The goal is not to use AI to replace pharmacists, but to integrate it into their professional tools in order to simplify certain tasks, ensure safer practices, and free up more time for advising and supporting patients. 

Before adopting a new digital solution, however, Jean-François Magne recommends starting with the pharmacy’s actual needs. How much time will the tool save? Will it improve team organization or the relationship with patients? Will it be truly useful and cost-effective? Digital transformation must be a gradual process and be based on simple, specific goals tailored to each pharmacy. 

 

 

Practical Applications at the Counter 

When integrated into pharmacy management software, artificial intelligence can, among other things, streamline the analysis and processing of prescriptions. Once prescriptions are scanned, certain solutions are capable of recognizing the prescribed information, preparing the product entries, and taking into account the patient’s history, dispensing patterns, and available inventory. 

The pharmacist, however, remains responsible for verifying, modifying, and validating the recommendations generated by the tool. AI remains a decision-making aid: it does not replace professional expertise or human oversight. 

It can also support pharmaceutical consultations and the pharmacy’s new initiatives. For example, voice-based tools can transcribe a conversation with a patient and generate a structured summary, thereby reducing the time spent on administrative tasks. 

 

 

More time for counseling and patients 

By automating certain repetitive tasks, artificial intelligence can help teams spend less time on back-office work and more time on their core business activities. 

It can also make it easier to access medical information, support employee training, and improve the quality of advice. For Jean-François Magne, this advice remains one of the key drivers of customer loyalty: a patient who receives good care will be more likely to return to a pharmacy where they feel listened to and properly guided. 

 

 

Data to Be Protected 

These benefits should not obscure the limitations of artificial intelligence. The information generated may be incorrect or incomplete and must always be verified. 

Data protection is also a major concern. Patient records and health information must not be shared with unsecured consumer-grade tools. Pharmacists should prioritize professional solutions built on secure platforms and ensure that their entire team is aware of best practices. 

In conclusion, artificial intelligence can become a real driver of performance for pharmacies, provided it is used in a gradual, responsible, and secure manner. It saves time, standardizes practices, and improves the quality of advice, while allowing the pharmacist to retain their essential role as an expert and decision-maker. 

 

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If you are registered for PharmagoraPlus 2026, you can access the recording of this conference by clicking on the following link:HERE.